Liz Willingham, founder of Liz Lean PR, on the importance of emotional intelligence, shaking up the business chamber model and handing her daughter the reins to the agency.
Show Notes:
(3:10) Unconventional beginnings
(5:01) Never destined to run own business
(5:38) Moment of realisation and birth of daughter
(7:39) Affect of entrepreneurship on children
(9:36) Moments of doubt/challenges and lessons learned
(11:50) How has the world of PR changed?
(14:20) Advantages of utilising PR agency vs. doing it in-house
(17:44) Finding interesting stories behind businesses
(18:35) The effect of changes in the press and media
(21:45) On emotional intelligence
(25:43) How to cut through the communications clutter
(29:17) Media training for business leaders
(30:56) What would make you turn a client down?
(32:32) Dynamic of having daughter Leila in the business
(38:22) Flexible working model at agency
(42:42) The importance of giving back
(45:46) Finding inner-confidence
(47:05) Mental health awareness
(50:35) Techniques for maintaining/improving mental health
(55:23) Anybody you particularly admire for their communications?
(57:33) Personal definition of success
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